According to the department of labor and statistics, as of May 2017 there were 596,450 paid market research jobs. This is double of the available jobs just 10 years ago. The industry is growing and continues to create revenue streams for not only regular 9-5’ers but work at home professionals as well.
Businesses have been utilizing the services of market research for years. Before the internet began they were able to deliver surveys through the mail, door-to-door, and even through the telephone. Im 37 years old and I would remember answering the phone as a kid and the other person on the line would be offering some type of survey questionnaire and I would hang up on them.
The industry utilizes internet paid surveys for the most part these days. Businesses work with market research analysts and consultants to deliver rewards for people who want to complete them. No longer is their an intrusion of privacy. Instead, businesses will utilize online ads and SEO in order to help people to make money online taking surveys.
Since the surveys are voluntary they become highly targeted. People log in because they WANT to complete them. This gives businesses the data they need to make their respective businesses better. The improvements can be in regards to edging out the competition, creating better products and services, figuring out what people want based on certain demographics, finding out what makes people switch between brands, what makes them choose a certain brand, etc.
People who supply honest, thoughtful answers to market research companies get paid the best. Companies need honest data in order to use it for whatever purpose the survey was created for. This is why they are willing to pay top dollar, even hundreds of dollars per survey.
Paid market research has a history of creating jobs. By being able to create businesses, work from home jobs, regular jobs, and more, this industry deserves it praise. They also allow people to earn extra income on the side if they so choose which makes it recession proof since this portion is completely voluntary.
Depending on the incentive you receive should not determine whether or not you should stay with a particular market research company or not. These companies may offer low cost surveys or pre qualifying surveys that cost nothing, just see if you qualify for more high paying offers that become more frequent as you continue on with the site.
People who are lucky enough to work from home with paid market research companies have most likely created their own home business. They utilize both the referral system and paid cash surveys to generate a full time income that provides for the entire family.